Logo Design / Layout Design / Cover Design / Social Media Campaign Visuals
Electronic product information - ePI is the initiative of European Commission, EMA and HMA to explore how electronic formats can be used to improve patients’ access to medicines' information. The package leaflet is currently provided in the medicine’s box and can also be found, mainly as a pdf document, on the regulators’ websites. However, digital platforms open additional possibilities to distribute the package leaflet electronically. EMA organised workshop in November 2018 to agree on common European Union key principles to pave the way for implementing ePI in the EU.
The challenge was to design logo serving as a main visual for communication materials, scientific report and social media campaign.
As a result I produced a logo used in a banner for EMA's corporate website and social media channels. I was also responsible for layout and cover design of the ePI workshop report - Key Principles document and agenda of a workshop on the same topic.
Social media campaign visual promoting workshop with use of ePI logo
Layout design of the document, including the cover and the logo design
Layout design of the event program, including the cover and the logo design
CREATIVE PROCESS OF ePI LOGO DESIGN - IDEA DEVELOPMENT
Idea development - sketches
Rough ideas development - presentation